However, there are many ways to show yourself off for the world to see without having to invest so much money. What you will need is time and a blog. A blog is kind of like a journal. It can consist or stories, advice, events, information, etc. There are no rules for what to write about when blogging, but there are some rules on how to write blog posts. These "rules" are more like guidelines so that you can make the most out of this overlooked, but poweful tool.

Now, not everyone likes blogging and though many companies, *ahem* Inreact,  will write beautiful articles with the right keywords to market your company, they will charge. We know not everyone can afford this, so here's a little anagram you can remember: PASK

Personal

Write as if you're writing to your target audience (customers you'd like to get or you think are interested in the product). Think about your product/service and make it into a person. Now, talk like your product. If you need to you can draw your product as a person.

Here's inreact:

Animate

Make sure to use active words. Tell a story. Readers aren't gonna want to read your post if every other word sounds like a history lesson from Ben Stine.

Short

Don't go rambling about your topic. Make sure that your article do not exceed 500 words. If it does, try breaking down the article into sections and you can post each section throughout the week. That's what happened with this article.

Keywords

This is very important. If your keyword, for example, is "blogging", make sure you've said it at least 5 times throughout the article, but don't insert it where it doesn't make sense. An article that has many keywords can be successful for you in the search engines, but the loyal visitors number is what really boosts up the results for those posts. One thing to try is writing the article first and then going back to replace the pronouns you might have used for your keyword.

We hope you make us proud! Now go out there and write those blog posts...